This book is giving you bird eye view and useful information about concept of Neuromarketing. Its written by Mr. Vision Raval who is certified Six sigma black belt trainer, TQM, Kaizen, B.com and MBA by qualification and got more then 15 years of Business Consulting and International Marketing experience.
This book will help you to understand how science of mind works towards buying any product or services. How brain thinks to go for your product or services by looking at your product or banner. It is very useful to understand as many companies invest a huge amount in to marketing but do not use such research base proven concepts to get optimum utilization of the investment.
This gives totally new direction for Marketing consultant and experts.